Take the 30-Day challenge
Discover a New You! Are you ready to embark on a transformative journey that not only benefits your health but also makes a lasting impact on the planet?
Welcome to Ecolution: Vegan Challenge — Georgia's first large-scale initiative inviting you to explore the incredible advantages of a plant-based lifestyle over 30 enlightening days.
Compassion in Action
This choice is a powerful stand for kindness. It aligns your daily actions with the value of compassion for all living beings. By exploring veganism, you are directly reducing demand for systems that cause animal suffering, choosing instead a lifestyle that celebrates life and freedom for all creatures.
This choice is a powerful stand for kindness. It aligns your daily actions with the value of compassion for all living beings. By exploring veganism, you are directly reducing demand for systems that cause animal suffering, choosing instead a lifestyle that celebrates life and freedom for all creatures.
A Lighter Footprint
Your plate is one of the simplest and most effective tools for environmental change. A plant-based diet significantly reduces your carbon footprint, conserves precious water resources, and helps protect biodiversity. By choosing plants, you're voting for a more sustainable and kind world, ensuring our beautiful planet thrives for generations to come.
Your plate is one of the simplest and most effective tools for environmental change. A plant-based diet significantly reduces your carbon footprint, conserves precious water resources, and helps protect biodiversity. By choosing plants, you're voting for a more sustainable and kind world, ensuring our beautiful planet thrives for generations to come.
Feel Vibrant & Energized
Choosing a plant-based diet is a powerful gift to your body. It's a chance to nourish yourself with foods rich in vitamins, fiber and antioxidants. Many people who take the challenge report feeling more energetic, experiencing better digestion and discovering a new relationship with food that focuses on nourishment and vitality. It’s not about restriction; it’s about fueling your body with the very best nature has to offer.
Choosing a plant-based diet is a powerful gift to your body. It's a chance to nourish yourself with foods rich in vitamins, fiber and antioxidants. Many people who take the challenge report feeling more energetic, experiencing better digestion and discovering a new relationship with food that focuses on nourishment and vitality. It’s not about restriction; it’s about fueling your body with the very best nature has to offer.
Discover a World of Taste
Get ready to explode your taste buds! Vegan cuisine is far from boring; it's a fascinating exploration of global flavors, innovative recipes, and delicious, wholesome ingredients. This is your passport to discovering new favorite dishes, experimenting with spices, and falling in love with food all over again. It’s a creative and joyful culinary journey.
Get ready to explode your taste buds! Vegan cuisine is far from boring; it's a fascinating exploration of global flavors, innovative recipes, and delicious, wholesome ingredients. This is your passport to discovering new favorite dishes, experimenting with spices, and falling in love with food all over again. It’s a creative and joyful culinary journey.
The Ecolution Challenge begins on December 1 and runs through December 30. For those ready to dive even deeper, we offer a 42-day marathon that extends until January 11. This extended program provides you with even more insights, resources, and opportunities for personal growth. At the end of your journey, recipients of our challenge will be honored with a symbolic medal and a certificate, recognizing your commitment to positive change.
Participation is absolutely free! All we ask is that you bring your enthusiasm, a willingness to learn, and a commitment to embracing a more ethical lifestyle. Ecolution seeks to make veganism accessible to everyone—no matter your background or financial situation. We believe that good food should be accessible to all.
During the challenge, participants will try to live a vegan lifestyle, which means excluding all kinds of meat, dairy products, eggs, and honey from the diet; and refusing to use any products obtained through the exploitation of animals. If you’re wondering why the above products are not considered vegan and how to uphold a moral‑ethical minimum in everyday life, we will answer these questions in detail during the challenge. In the meantime, you can visit Wikipedia (https://en.wikipedia.org/wiki/Veganism) or talk to an artificial intelligence.
Project Manager
Nini Turiashvili serves as the president of Vegan Georgia, bringing over a decade of experience in the animal rights movement, where she has been part of organizing activities, legislative efforts, and educational initiatives. She has represented the organization at numerous international animal rights events.
She is a master of criminal law by education, an artist by passion, and a fighter for animal liberation by destiny. A civil rights activist, she works to explore the connections between human and animal rights, advocating for oppressed groups and minorities.
Nini's vision is to strengthen both the organization and the animal rights movement in Georgia and beyond. She is driven by the belief that no one is truly free unless we all are, dedicating her life to the highest ideal: fighting for freedom and justice for all.
Project Manager
Oleg Ozerov, who holds the position of Vice President in Vegan Georgia, has been involved in animal rights scene for almost two decades. He has organised a huge number of vegan events, including conferences, summits, festivals, demonstrations, marches, campaigns, exhibitions, film screenings, and other projects. Former co-founder of Kiwi Vegan Cafe in Tbilisi, he was also actively involved in animal rights activities in Russia, Armenia, Israel, Belarus and Spain. He has also always been closely engaged in publishing animal welfare literature and has translated more than twenty themed books and a few movies. In addition to his work in Vegan Georgia, he also holds the position of General Secretary and Treasurer in Compassion Over Borders.
IT Specialist
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